All Sessions | Employee Engagement


10:00 - 10:45 Scott Matthews


Social Media Engagement for Employers and Employees


Scott Matthews
Independent Healthcare Benefits Product Marketing, Consultant


Session Description

Learn practical ways to overcome employee communications challenges using internal and public social media, including targeted social advertising, ad retargeting, and geo-targeted messaging. Helpful for employers who struggle to reach millennials and employees without regular corporate email access. Hear about the latest best practices for adding these cutting edge communications channels to reach your unreachable.

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