All Sessions | Employee Engagement


10:00 - 10:45 Mary Schafer


Consumerism in Today’s World: Leveraging Strategic Communications to Actively Engage Your Employees


Mary Schafer
VP, Strategic Advisory Services, ADP, Inc.


Session Description


Is your organization considering a move to a Consumer Driven Health Plan? Or are you looking for ways to improve your consumerism strategy to minimize costs and improve participation? This session reviews the components of an effective consumerism strategy and provides practical advice for launching a consumer-directed health program. Additionally, this insightful and informative session addresses the important role of employee communications in the execution of your overall benefits strategy and gives actionable advice on how to build and execute an engaging communications campaign.

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