All Sessions | Optimizing and Expanding Your Business


2:30 - 3:15 Beverly BeattieSher SparanoEd Walker


Market Segmentation as a Growth Strategy


Beverly Beattie
Founder and CEO, Selden Beattie

Sher Sparano
President, Benefits Advisory Service Inc.

Ed Walker
Partner and President, ArmadaGlobal


Session Description

Learn how successful firms are using market segmentation to accelerate their growth. Hear from a panel of industry experts that have targeted specific industry verticals including: gaming, education, hospitals, government agencies, and more.


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