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Wednesday, July 30, 2014

11:10 a.m. - 11:55 a.m.
Track: Employee Benefits Distribution & Marketing View Track

TAKING THE CONSUMERISM MOVEMENT BY STORM WITH CDHPS

Kathleen Ellmore, Vice President, Engagement Sciences, SILVERLINK COMMUNICATIONS, INC.
Frederick Karutz, Senior Vice President, Business Development, CONNECTEDHEALTH

In this session, you’ll learn, why CDHPs continue to drive the consumerism movement; how to build an effective and integrated benefits strategy for multiple employee populations (full-time, part-time and 1099ers) with CDHPs; and how to engage employees beyond the point of enrollment and throughout the lifecycle of their membership with these plans. You’ll also hear an employer case study – lessons learned and their surprising results. 

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