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3:15 - 3:45


PLEASE…Not Another Biggest Loser Contest!


Mary Pitman
Manager, HEALTH PROMOTIONS,, Norfolk Southern Corporation


Session Description

Companies talk about creating a culture of health but few succeed. Their wellness programs fall into the trap of get-fit-quick programs that are destined to fail. Wellness programs must engage employees then intercept them at those critical moments when life threatens to derail their success. Learn how Norfolk Southern’s WellNS program transformed a culture of “biggest loser” contests to a one where employees are having fun making changes they can live with and enjoying sustained results.


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