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2011 Attendee Testimonials

"Attended to get insight into what other companies are doing for wellness, cost containment for healthcare, employee engagement and communications and education. Taking back lots of good ideas..."


"The presenters were very knowledgeable. I also appreciated the depth of the presentations. This was definitely information I’ll be able to use."
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Travel & Venue Info


JW Marriott Desert Ridge
5350 East Marriott Drive
Phoenix, AZ 85054

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Monday, September 10, 2012

2:45 p.m. - 3:30 p.m.
Track: Voluntary Benefits View Track

LARGE IS NOT THE NEW SMALL - MOVING DOWNSTREAM TO SMALLER CLIENTS

Geoffrey Thompson, Marketing Manager, CIGNA
Ken Zeldis, Partner, ZELDIS RESEARCH ASSOCIATES

Brokers looking to expand businesses to smaller employers, join this session to hear insights and the inside scoop on what employers with fewer than 250 employees really care about. The speakers will include findings from Zeldis Research Associates on the unique attitudes, preferences and decision making criteria of smaller companies. Attendees will hear insights on how you can use these findings to approach the smaller client marketplace.

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