General Manager, Betterment for Business
Cynthia is the Head of Betterment for Business, Betterment's full-stack 401(k) platform, as well as the Director of Business Development at our company.
Previously, Cynthia was the Director of Sales and Business Development at ZocDoc, a based health tech start-up. In this role, Cynthia lead the team in creating and selling ZocDoc for Business, their employer offering addressing a $600 Billion market. Additionally, Cynthia previously led marketing and client service efforts and sat on the investment committee at Berens Capital. Cynthia also led business development efforts and managed client relationships for non-profit institutions across all foundations, endowments and healthcare systems at PIMCO, in addition to serving on the PIMCO Foundation investment committee. Before joining PIMCO, Cynthia worked at Merrill Lynch in healthcare and technology investment banking.
Cynthia has also founded and chaired the KIPP NYC Associate Council, in support of one of the largest and most successful public charter schools in the country. She is member of the American Express Digital Advisory Board and has guest lectured at Columbia University’s Mailman School of Public Health. She received a BA in Cognitive Science from UC Berkeley and an MBA from Stanford University.